Gaudenti 1971 - Po

Gaudenti 1971 - Po

Designer
lamatilde
Location
Turin, Metropolitan City of Turin, Italy | View Map
Project Year
2018
Category
Bars

Restaurants

An evocative luminous grid

lamatilde as Interior design

Gaudenti 1971 is a new format that mixes the small, Italian fine pastry shop with a large international bakery. This was the starting point to define a space that could convey both respect for the traditional values of Italian culture and a strong drive for renewal. This premise translated into a careful renovation of existing elements, which were systematically integrated into the new decor. While a different graphic motif was designed for each venue, giving a new interpretation of historical decorative styles, the consistent use of velvet and blue wood ensures the brand is instantly recognizable.

The original wood paneling from the early 1950s was renovated to lighten up overall decor and make it more delicate. In the same way, the ceiling coffers were altered and used for the new LED lighting system that gives the store an evocative luminous grid. Furthermore, blades of light echo the same geometric pattern introduced in the Carlo Felice location. The theatrical staircase that connects the two floors was freed and turned into part of the sitting area. The original hardwood floors had been gravely damaged by previous carpeting, but were recovered almost entirely. When restoration was not possible, they were replaced with resin flooring that clearly declares with its contrast a new solution, instead of hiding it.

Read story in Italiano

Featured Projects
Latest Products
News
25 best architecture firms in Madrid
27 Jun 2022 News
25 best architecture firms in Madrid

Madrid is a center of gravity for European architecture. Spain’s capital city is host to an am... More

Lviv’s Radio Garage offers an experimental space for temporary exhibitions with a focus on radio, sound art, VR-art, and interactive media
25 Jun 2022 News
Lviv’s Radio Garage offers an experimental space for temporary exhibitions with a focus on radio, sound art, VR-art, and interactive media

In Lviv, Radio Garage is a media art centre and an experimental gallery for temporary exhibitions wi... More

Urban infill project Manifesto Market Andel activates an underutilized gap in Prague’s urban fabric
25 Jun 2022 News
Urban infill project Manifesto Market Andel activates an underutilized gap in Prague’s urban fabric

Located in Prague’s Andel District, Manifesto Market Andel is an urban infill project activati... More

Amsterdam’s iconic Droogbak building transformed into a 21st-century office space for a prestigious law firm
24 Jun 2022 News
Amsterdam’s iconic Droogbak building transformed into a 21st-century office space for a prestigious law firm

An iconic 19th-century building next to Amsterdam Central Station, Droogbak has been transformed int... More

Renovated hacienda-style villa in Belgium respects its history while exploring form and materials
24 Jun 2022 News
Renovated hacienda-style villa in Belgium respects its history while exploring form and materials

House VD-B by Graux & Baeyens architecten is a renovated hacienda-style villa in Evergem, Belgiu... More

Landmark urban renewal project comes to the heart of Bruges with the completion of The Bruges Meeting & Convention Centre (BMCC)
22 Jun 2022 News
Landmark urban renewal project comes to the heart of Bruges with the completion of The Bruges Meeting & Convention Centre (BMCC)

In the heart of the historic city of Bruges, The Bruges Meeting & Convention Centre (BMCC) is a... More

Award-winning New Museum of Ethnography by NAPUR Architect opens in Budapest
22 Jun 2022 News
Award-winning New Museum of Ethnography by NAPUR Architect opens in Budapest

Designed by NAPUR Architect, the recently opened New Museum of Ethnography in Budapest is a purpose-... More

New Royal College of Art campus by Herzog & de Meuron unveiled in Battersea
22 Jun 2022 News
New Royal College of Art campus by Herzog & de Meuron unveiled in Battersea

The Royal College of Art unveiled its new campus in Battersea, London this past month.  With a... More