Since 2010, Mozilla has promoted Mozfest, one of the most interesting events in the internet world. For the 2016 edition, lamatilde worked with TODO, automato.farm and Leva, to raise awareness on five themes (privacy, web literacy, digital inclusion, open innovation and decentralization), designing five installations with a mix of physical and digital interaction. Our challenge was finding a coherent code for all five structures, and coming up with the solutions to make them both inclusive and outstanding in the busy festival environment.
Our core concept was to create five “naked” frames devoid of barriers, five different micro-architectures that would be assembled according to a common system. Dynamic installations were designed to be used by the widest range of visitors, with an elevation system that allowed individuals to adjust the structure to their height, in an intuitive and safe way. Designed to be quickly assembled and disassembled, the installations were used in different locations before finding their final home at the Mozilla headquarters in Mountain View.