Virgin Hotels Dallas

Virgin Hotels Dallas

Architect
5G Studio Collaborative

SWA Group

Swoon
Location
Dallas, TX, USA | View Map
Project Year
2019
Category
Hotels
Product Spec Sheet

ElementBrandProduct Name
Exterior LightingLumenpulse
PaintBenjamin Moore
Aluminum compositeCleburne Sheet Metal
BrickEndicott
Room ControlsLutron Electronics Co. Inc.
EIFSParex

Product Spec Sheet
Exterior Lighting
Paint
Aluminum composite
Brick
Room Controls
EIFS
by Parex

Virgin Hotels' art-filled outpost in Dallas, designed by 5G Studio

5G Studio Collaborative as Architects

The Virgin Hotel in the Dallas Design District sparks an energy and momentum for a new era of growth in Dallas. The dynamic design for the hotel creates a catalyst structure that captivates from the exterior and provides a completely unique and enlivening hospitality experience on the interior. The hotel embraces an artful design sensibility that celebrates Dallas’ vibrant arts and culture scene while creating a strong sense of place through natural textures and materials, hand-crafted elements, and touches of fun and whimsy. Virgin Hotels Dallas is an inviting premiere for the Virgin brand’s first location in the Southwestern United States, and the fourth location in the United States, following hotels in Chicago, New York, and San Francisco.

Caption

The facade establishes a definitive building form with light-capturing textures and intriguing angles, all enveloped in luminous metal that provides a shimmering, delicate texture, creating curves with an exciting, modern energy. As the metal exterior captures the light, the building is animated with a sense of motion.

Caption

he rooms are treated as residential spaces. The interiors by SWOON feature calm color palettes, white oak millwork, natural materials, mid-century style furnishings and locally sourced accessories and lighting. 

Caption

The 16-story hotel features 268 rooms, including two penthouse suites, a pool club, and multiple dining and drinking outlets, including its flagship restaurant, bar and lounge, Commons Club and Funny Library Coffee Shop. The hotel also offers over 15,500-square-feet of indoor and outdoor event space. 

Caption

Guests can enjoy a mix of unique and site-specific sculptures, murals, mixed media and found objects. The hotel’s impressive art collection includes 890 pieces that can be seen throughout the hotel, including the rooms and suites.

Caption

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